Systems & features
How the whole thing fits together
One system, not a stack of software: a customer reaches you, gets answered, gets followed up, and gets asked for a review — without any of it waiting on you to remember. The website is where that starts, and where the reviews land back.
Nobody who calls you gets silence
The customer gets an acknowledgment and you get an alert
The quote you already wrote gets chased
Every customer gets asked, automatically
Seasonal email to the customers you already have
Up to 20 pages, designed at phone width first
The reviews you earn appear on the website as they arrive
A phone visitor can call or send a job request without hunting
Repeat callers do not receive a burst of identical texts
One clear staff action starts the review workflow
Hosting, backups, routine security and one monthly change or edit
Founding customers keep $197 for as long as we're working together
Your website
A website that behaves like a phone number
Most of your customers are standing in a driveway holding a phone. The site is built for that first, and everything else second.
- Tap-to-call in the thumb zone on every page
- Up to 20 pages, agreed with you before anything gets built
- A job request form that is tested before launch, feeding straight into the systems below
- The button says what your customers say: request an estimate, get a price, or book a visit
- Your real Google reviews on the page as they arrive
- Hosting, security, backups and a change every month
- Your domain stays in your name
Boise & Ada County
Licensed electrical, same-week service
(208) 555‑0176 Request an estimateSystem 01
The call you couldn’t take stops being a lost job
You're under a sink. It rings out. Most people don't leave a voicemail — they call the next number on the list. Unless something reaches them first.
- A text goes back within seconds of the missed call, in your business name
- They can reply straight into the same thread
- You get the job, the area and the number the moment you're free
- Repeat-caller controls stop anyone getting a burst of identical texts
Seconds, not hours. That is the setting on your account, not a statistic I read somewhere. Call your own number and hang up — you will see it work before you believe it.
System 02
The 6:40 PM inquiry gets answered at 6:40 PM
Not by you. You're on a job, or you're eating. The system acknowledges it, tells them when you'll be back, and puts it in front of you the moment you're free.
- Form submissions get a confirmation the customer can actually see
- You get a notification with the job, the area and the number
- They hear from a real business, not a silent inbox
- Works the same at 6:40 PM, on a Sunday, or during a job
Texting switches on for your business only after consent wording, opt-out handling and carrier registration are complete. That is a real step, not a formality.
System 03
The estimate you already wrote gets followed up
You priced it. You sent it. Then you got busy and never chased it. The quote didn't lose — it just went quiet, and quiet reads as no.
- A check-in goes out a few days after the estimate, if there's been no answer
- One more later, then it stops — it does not badger your customers
- Any reply lands in the same thread and stops the sequence dead
- You see which estimates are still open without keeping a list
Every estimate you have already priced is work you paid for and were never paid for. This is the cheapest revenue on this page.
System 04
The review you earned actually gets asked for
You finish the job, you drive to the next one, and you forget. The system doesn't. It asks once, reminds once, and stops.
- A request goes out after your team marks the job complete
- One polite reminder about three days later if no stop condition fired
- One tap from the text to your Google profile
- New reviews appear on your website automatically
- New reviews tracked in your reputation dashboard, with notifications available
System 05
The customers you already have are the cheapest ones you will ever get
Three hundred people have already paid you and liked the work. Most of them have simply forgotten your name. A short email at the right time of year fixes that.
- Your past-customer list is imported and cleaned up once
- Seasonal reminders go out by email — the service they had, when it is due again
- Replies come straight back to you, and unsubscribes are honoured immediately
- Text reminders only to customers who have opted in, never to the whole list
Email first, and on purpose. Texting a list of people who never asked for texts breaches carrier policy and consumer-protection law. Iron Cedar will not set that up, and you should be wary of anyone who offers to.
Your work already shows your standards.
Your website and follow-up should too.
The free part is a Google Business Profile audit: two or three issues I can back up with evidence that may be making it harder for customers to understand or contact you, yours to keep whether we work together long term or not. The rest of the twenty minutes is yours. Bring your website, or the part of the job that keeps eating your evenings, and I'll tell you straight whether I can help.
Or email contact@ironcedartechnology.com